BBC News has revealed that the British Government has spent, or proposed to spend, somewhere between £10,000 and £40,000 on developing phone applications. One of the apps, a job seeker’s tool, has been downloaded 50,000 times and a Motoring Masterclass application proposed by the Driver and Vehicle Licensing Agency sounds genuinely unique and useful in that it calculates fuel efficiency, tracks the proximity of a highway rescue organisation, and can be used as an emergency hazard light -…
Tag Archives: uk
Should Government Bodies Build Apps?
July 12, 2010
Social Networks Become Social Entertainment
May 20, 2010
Originally posted on The Naked Pheasant.
This morning we hosted a Social Entertainment breakfast where we launched the findings of Edelman’s fourth annual Trust in the Entertainment Industry survey.
Gail Becker, President of Edelman’s Western region, presented the results and was joined on a panel by Matt Locke – Acting Head of Crossplatform at Channel 4,
Social Media Gets Political
May 6, 2010
Originally posted on The Naked Pheasant.
The General Election has been branded ‘the social media election’, with many claiming that this is the first British Election where social media will make the difference. Although we must be careful not to overstate the importance of ‘the online debate’, the use…
U.K. Facebook Traffic Down. So What?
February 21, 2008
The Guardian reports that U.K. traffic to the top three social media sites was down in January for the first time on record. Traffic to Facebook and MySpace was down 5% for each site, while traffic to third ranked Bebo was down 2%. The Guardian‘s story was based on data from…
Welcome To London
February 20, 2008
For the last two years, I’ve been part of Edelman’s Digital Public Affairs group in Washington, D.C. From that perch, my perspective has been understandably U.S.-centric. Recently, however, I joined Edelman’s London office, and I anticipated that my perspective would change.
It has, but not in the way that I expected.
In the months leading up to my move across the pond, I spent a lot time in London talking with colleagues, clients and others about the state of social media in the U.K. Universally, I was told…
