This post was originally published on Trevor Young’s blog PR Warrior.
For companies and organisations already reeling from a year in which Australian consumers embraced the social web in massive numbers and with greater levels of intensity, 2012 promises more of the same but with some potential break-out trends.
So how should marketers approach 2012?
What…
I’ve mentioned previously in a Friday Five article that I’m a wannabe photographer. Thanks to mobile photo apps, like Instagram, I am able to shoot, edit and share images like never before. I’m able to take photos and within seconds, apply a fun filter and share with my social network. With a few clicks and taps on my smartphone, that photo of what I ate for dinner or the outfit I wore to work is sent to my Facebook friends and Twitter followers. The best part of…
This post was originally published on Ben Cotton’s blog Social Web Thing.
As we celebrated Community Manager Appreciation Day this week, I thought about the attributes, skills and behaviors that make a successful Community Manager (you can view all the #CMAD conversation on Twitter).
I’m lucky enough to have managed…
This post was originally published on Matt Churchill’s blog Seldom Seen Kid.
Today we will see Wikipedia, joined by a host of other websites including search giant Google, ‘blackout’ or protest against SOPA, the anti-priacy bill that is currently…
Google has launched a new feature called “Search Plus Your World” – a deep integration of Google Search with the Google+ social network – in an attempt to turn search into a much more social experience. “Search Plus Your World” was announced on Tuesday, January 10, and will continue rolling out to all Google users over the next few days. Below are some important things to know about the new feature.
“Anything that impacts search results this strongly is something brands and organizations need to be paying attention to and experimenting…
This post was originally published on Dave Fleet’s blog DaveFleet.com.
It’s hard to believe we’re already ticking in another calendar year. So, as usual, I got to thinking about the shifts I think companies need to make in their social media activities in this year.
These aren’t necessarily trends that are already happening (although I’d like to say they are), but they’re certainly where my head is…
This post was originally published on Britopian.com.
For the last year, I have tried to engage with the small circle of social CRM influencers. I have followed many of them on Twitter; retweeted their good content, linked to them from my blog posts and tried to engage with them on a variety of different levels. Not to debate but to learn. I am trying to figure out what…
This post was originally published on GirlLostInTheCity.com.
Anyone who predicted December to be a quieter month due to the winding down period before the holidays couldn’t have been more mistaken. After much anticipation and speculation, this month saw major changes rolled out across the four biggest social networking platforms: Twitter, Facebook, Google+ and YouTube. Hopefully…
This post was originally published on Seldom Seen Kid.
Kred is the latest tool designed to measure your Twitter influence, built by the good folks at Peoplebrowsr.
In the version I’ve had a play with, there are several sections choc-full of data to play with.
Overview: This is your dashboard that gives…
“Be true to your work and your work will be true to you,” Edelman Digital strategist David Armano tweeted.
In a December 19 Twitter conversation with Helen Tobin, a public relations student from the University of Southern California, David shared the motto of his alma mater, Pratt Institute, as the best career advice he ever received. He also answered Helen’s questions about maintaining online privacy, the impact of Klout scores, job searching in a challenging market, and the future of social media and digital integration.
Helen won the…
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