Earlier this week I was lucky to be in attendance at a one-day event known as Mom Dot Com. Sponsored and hosted by Baby Center and Google, we spent the morning talking about the modern mom and what her life looks online (social media use by moms has increased by 591% since 2006). We’ve known for awhile that moms are the ones making most household purchase decisions. What Mom Dot Com brought to the table were stats and behavior models showing most of those decisions are made,…

Tag Archives: stats
Friday Five: Mother's Day Gone Digital
May 7, 2010
Quick Hits: April 15
April 15, 2010
105 Million Plus Registered Users, 300 New Signups Per day… Staggering Twitter Statistics From Chirp
During Twitter’s first developer’s conference, Chirp, the team at Twitter shared incredible statistics of its growth since launch. ReadWriteWeb provides a full roundup. Also of note, Twitter has announced several major features…

Adobe Creative Suite 5 Launches With Social Media
April 12, 2010
We took a few moments with Jennifer Deming, Group Manager and Content Strategy for the Creative Suite Business Unit to chat about the Adobe Creative Suite 5 (CS5) (client) launch on April 12th.
According to Deming, who led the Social Media efforts for this release, some key opportunities made it apparent that social media was the way to go, including:
The excitement of the release – Creative professionals within the online community have been waiting with anticipation.

Celebrating Our First Month
Posted by Suzanne Marlatt
Edelman Digital, Chicago
Follow on Twitter @edelmandigital
Today marks the one-month digiversary of the re-design of EdelmanDigital.com. I’m beyond amazed at how far the site has come in our first month. We’ve just published our 30th contributor and our 72nd post and we have big plans to grow even more in the next few months.
We wouldn’t be where we are today without the support of our community. I think Rick Murray, President of Digital, said it best in his post when we launched, “