If you find value in this Website, you can thank leadership over social technology. When I first joined Edelman several months ago, then president of Digital, Rick Murray and I briefly discussed his vision for this site. “Open, informative, useful, best in class”. These were the words used to describe what we wanted to do here. There were competing visions for what the experience should be here well before my time—but Rick’s vision is what prevailed. Of course it needed to be executed—and this required a…

Tag Archives: Rick Murray
Why "Social" Will Never Replace Leadership
May 17, 2010
Blame Richard
April 29, 2010
My five plus year (and growing!) fascination with the impact of social technologies on the public relations business started here on September 29, 2004, when our CEO, Richard Edelman first posted to his blog, 6am. Truth be told, we’d been experimenting with early-versions of what is now widely referred to as Influencer Marketing prior to that, and that work led us to become governing members of WOMMA. But Richard’s blog was an accelerant for…

SOBCon2010, Here We Come
April 29, 2010
This Friday through Sunday David Armano, Rick Murray and I will be attending SOBCon2010 in Chicago. SOBCon is a think tank of some of the most brilliant minds in the digital world. Chris…

Friday Five: Folks To Follow At SXSW
March 12, 2010
This week’s installment is a list of Edelman “tour guides” whose tweets will deliver the latest news from Austin. Check back here for the latest in long form (i.e.: 140 characters or more). You can also keep track of the conference conversation by watching the #SXSW hashtag.
Rick Murray
Rick is the global leader for Edelman Digital and has the perspective to match. You can read his POV on attending the conference…

Passion: The Renewable Energy
March 11, 2010
Yesterday, David Armano asked us all why we make the annual pilgrimage to Austin for #SXSW.
No doubt, he’ll get a wide range of responses from “the parties,” to “networking,” to “get me the hell out of winter.”
This is only my second South by, but I can’t see missing another one anytime soon. And here’s why:
- The vibe is amazing. Austin sets the tone. Yes, it’s weird, and that’s a GREAT thing.
SXSW: The Good, The Bad, The BBQ
March 4, 2010
What’s so special about SXSW? It’s unlike any other industry event you’ll likely attend and that’s by design. We’ll be there in full force this year co-hosting “Allhat 2” with Richard Binhammer of Dell, which thanks to a sponsorship from


