Sports and social media have been a natural fit from the start, with teams, players, leagues, bloggers, media outlets and fans all diving in to engage with one another.
With the overwhelming amount of content available throughout a given season, the challenge for those managing social media for teams, media outlets and blogs is not a lack of content to populate those channels, but rather how to prioritize and manage the content in order to add value for the community.
Unfortunately, that doesn’t seem to be a priority for every organization, as there continues to be an abundance…
