Originally posted in the Microsoft Tag Community.
Location-based services (LBS) are applications or programs that recognize a mobile user’s…
Tag Archives: foursquare
Checking In: A Look At Location-Based Services
October 19, 2011
Friday Five: Places To Look For Platform-Specific News
July 9, 2010
We have a late-breaking Friday Five today that functions as the best kind of Ask the Experts column. When you need to know the latest and greatest on some of the most prominent social tools in the digerati arsenal, these five sources are the folks to read.
Foursquare
Foursquare’s company blog is updated only a few times a month with information about system upgrades and random musings from founder @dens, to get a more in depth look at the happenings at Foursquare I check out
June: Popular Posts
July 1, 2010
Tools To Measure Your Twitter Influence
I was a little reluctant to write this post because much of the Twitter community is fixated with follower count. I see many tweets, even in my own stream, of certain people announcing that they reached 500, 1,000, 5,000 Twitter followers as if it’s some sort of huge achievement like receiving a Grammy Award or something. Read…
A Footballer’s Friday Five
June 18, 2010
A post last month on Twitter’s Media blog began, “Okay, so it’s uncontroversial to say the World Cup is a big deal.” The global event has gripped almost every inhabitable corner of the world, with more than 100 million people worldwide tuning in to each game since the competition began last week. The 2010 World Cup is offering something different…
Straight Talk On Location-Based Social Marketing
June 17, 2010
Originally posted on SmartBlogs.com.
SmartBrief on Social Media contributing editor Ben Whitford spoke with Michael Brito about how location-based social networks are changing the social-marketing landscape.
Ben Whitford: Will Foursquare go mainstream, or is it doomed to remain a toy for geeks?
Michael Brito: Foursquare won’t reach critical mass — just like…
Foursquare Launching Badge Rewards
June 9, 2010
What’s in badge? Many Foursquare users have been wondering whether or not acquiring all of those colorful circles would ever translate into something tangible, and Foursquare co-founder Dennis Crowley arrived at the Mashable Media Summit Tuesday armed with an answer.
To combat…
From Blahniks To Badges – How Status Has Changed, And Changed Us In The Process
May 26, 2010
There was a time – and that time still reigns supreme in a few small circles – when badges meant status. In cub scouts and the military, the number or type of badges you proudly wear still signify your accomplishments, and therefore your status. Even the modern day tuxedo was styled after military uniforms, to provide the non-military gentleman with a get-up that signified he was noble. Dukes wore sashes made of jewels, similar to modern day pageant queens – fanciful badges denoting status.
But for the most part, and on most occasions, few of us wear badges anymore…
Quick Hits: May 21
May 21, 2010
NBC Turns Television Into a Social Media Game
Fan It is an interesting new initiative by NBC that aims to tie social networking directly into its programming. In combination with myNBC, NBC’s online fan community, the program rewards users who converse around and promote – through Twitter, MySpace, Facebook and Foursquare integration – NBC shows. This kind of social integration into television should provide new…
Friday Five: Macro Trends To Watch
May 21, 2010
When we talk about trends in the Digital space it’s easy, even convenient, to start assigning responsibility for that movement to whoever happens to be leading the charge that minute. What’s worth noting is that a trend never really belongs to a platform, it belongs to the people wielding it. With that in mind, I present five macro trends to watch. In these cases, it’s now brands driving much of the innovation rather than resting until a platform mutates itself.
Geolocation…
Check-In Or Watch Your Reputation Check-Out
May 18, 2010
Originally posted on Travis Murdock’s Blog.
Guide to location-based services, such as Foursquare and Gowalla, for PR and marketing professionals.
I checked in on Foursquare as I arrived at a networking event the other day and I was greeted with a free drink if I showed my phone to the bartender. My excitement grew when Foursquare notified me that the restaurant across…
