Tag Archives: event

Friday Five: Mother's Day Gone Digital

Earlier this week I was lucky to be in attendance at a one-day event known as Mom Dot Com. Sponsored and hosted by Baby Center and Google, we spent the morning talking about the modern mom and what her life looks online (social media use by moms has increased by 591% since 2006). We’ve known for awhile that moms are the ones making most household purchase decisions. What Mom Dot Com brought to the table were stats and behavior models showing most of those decisions are made, if not also completed, online. In honor of Mother’s Day, today’s Friday Five is built …

SOBCon2010, Here We Come

This Friday through Sunday David Armano, Rick Murray and I will be attending SOBCon2010 in Chicago. SOBCon is a think tank of some of the most brilliant minds in the digital world. Chris Brogan, Liz Strauss, Amber Naslund, Loren Feldman, Geoff Livingston, Scott Porad and many more will be discussing new strategies and tactics for integrating online and offline social marketing. Our very own Rick Murray will also be presenting on messages, campaigns, and communities.

Just like our coverage of SXSW, we’ll be shooting video, doing interviews, and writing about t…

FutureMidwest Roundup

Last week, I attended and presented at the FutureMidwest conference. Over the course of two days, a wide array of entrepreneurs, thought leaders and creative thinkers converged on Royal Oak. We took over the Royal Oak Music Theater and discussed the past, present and future of not only Detroit, but its fellow Midwestern sister cities. My session was entitled, ‘Growing Community, One Blog at a Time’. I shared the path I took in creating a community of 20 something city dwellers, Gals’ Guide.

Being from the metro-Detroit area, I was ecstatic to see such…

Celebrating Our First Month

Today marks the one-month digiversary of the re-design of EdelmanDigital.com. I’m beyond amazed at how far the site has come in our first month. We’ve just published our 30th contributor and our 72nd post and we have big plans to grow even more in the next few months.

We wouldn’t be where we are today without the support of our community. I think Rick Murray, President of Digital, said it best in his post when we launched, “It Takes A Village”. He couldn’t have been more right. It does take a village to run this site and I am thankful for all the …

Brian Morrissey Discusses Social Media Myths

I had a chance to catch up with Brian Morrissey at the Marketing 2.0 Conference in Paris where he presented the Top 10 Social Media Myths. I, unfortunately, missed his presentation but caught up with him afterward to get this exclusive interview. Enjoy.

Image credit: Skelekitten

SXSW: The Good, The Bad, The BBQ

What’s so special about SXSW? It’s unlike any other industry event you’ll likely attend and that’s by design. We’ll be there in full force this year co-hosting “Allhat 2” with Richard Binhammer of Dell, which thanks to a sponsorship from BlackBerry (client) promises to be even better than last year. Our president, Rick Murray will be in attendance along with regional managing directors Michael Wiley and Cricket Wardein to name a few. And our newest member of the team, Suzanne Marlatt will join me in “covering” the event. We’ll be doing quic…

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