Tag Archives: content

Celebrating Our First Month

Today marks the one-month digiversary of the re-design of EdelmanDigital.com. I’m beyond amazed at how far the site has come in our first month. We’ve just published our 30th contributor and our 72nd post and we have big plans to grow even more in the next few months.

We wouldn’t be where we are today without the support of our community. I think Rick Murray, President of Digital, said it best in his post when we launched, “It Takes A Village”. He couldn’t have been more right. It does take a village to run this site and I am thankful for all the …

Friday Five: Building Engaging Facebook Fan Pages

Fan Pages continue to be the space for brands to communicate with users on Facebook. As Facebook updates its privacy guidelines for personal use and fan pages, engagement strategies will become modified to suit the needs and constraints of the service.

Initiate and Drive Dialogue

Interesting fact: If Facebook were a country, it would be the world’s fourth largest with over 350 million users. Tapping into this consumer base provides brands with an opportunity to engage with consumers where they want and, more importantly, where they are. Facebook should not…

Notes From ad:tech Chicago: "It’s Not The Last Chapter; It Is Merely Chapter 11"

At the start of the month, I had the pleasure of attending and blogging for ad:tech Chicago. I thought I would re-share my notes from one of my favorite sessions of the conference. You can view all of the ad:tech Chicago coverage on the ad:tech blog.

“This is not the end of the newspaper business. It’s not the last chapter; it is merely Chapter 11.”

Fred Lebolt, president and publisher of (and prepare for an incredibly long title) Sun Times Newspaper Group, Suburban News Division and New Media Integration, kicked the Transformation of News Media se…

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