The web is currently undergoing a normalization toward social. Base components of the social web such as friending, liking, voting, peer recognition, etc are permeating online presence down to static business sites. As a result, the 2010 installment of SocialDevCamp Chicago is attracting professionals from a wider variety of industries. Registrants include web and marketing personnel from healthcare, design, human resources, non-profits, and…
Tag Archives: chicago
The Known Unknowns
July 28, 2010
Quick Hits: June 18
June 18, 2010
Twitter Launches Places
Ever wonder where folks are when they tweet? With Twitter Places, now you can. At first blush, it will be interesting to see where everyone physically is when tweeting the phrase, ‘I’m at the gym’. Imagine creating a graphic highlighting the various parts of the country’s tweeters who are currently partaking in some healthy activity. Marketers can use this data to provide real-time solutions to their consumers. Example: A large group of Chicagoans in…
How Are You Creating Value In Social Media?
May 17, 2010
A few weeks ago I attended SOBCon in Chicago to participate in a discussion about strategies and tactics for integrating online and offline social marketing. Between the thoughtful breakout discussions, the refreshing panels, and the evening entertainment (social media people love karaoke) I asked attendees “How are you creating value in social media”. We decided to showcase a few responses in a video created by our Edelman Creative production company.
Thanks to everyone…
SOBCon2010, Here We Come
April 29, 2010
This Friday through Sunday David Armano, Rick Murray and I will be attending SOBCon2010 in Chicago. SOBCon is a think tank of some of the most brilliant minds in the digital world. Chris…
Edelman Check-In Wars
April 8, 2010
When we launched Edelman Digital a month ago we added a Foursquare widget to the sidebar. Our intention was to feature a different Edelman office every month to encourage all employees (not just digital) to check-in and participate in the game to become Mayor of their office.
Technically we have no perks, privileges, or specials for our Mayors but they are included on the widget on the site. We’ve also recently created a list of all our Mayors worldwide on our
Foursquare Flashmob And The Badge To Prove It
March 25, 2010
Last night I attended a birthday party for Foursquare, the popular location-based social networking service that has had 2.4 million check-ins and has added 90,000 new users in the past week.
More than 100 Foursquare members gathered at Lincoln Station to sing “Happy Birthday” to the Foursquare team via Skype. Some people had RSVPed for the event on the
Social Media Is Dead. Long Live Common Sense.
March 22, 2010
Social Media Is Dead: Long Live Common Sense.View more presentations from David Armano.
Tomorrow I’ll be speaking at a Chicago AMA (American Marketing Association) event downtown. They say it’s the first event fully dedicated to social media. At first I was tempted to do a “101” talk, not knowing what the level of the…
Notes From ad:tech Chicago: "It’s Not The Last Chapter; It Is Merely Chapter 11"
September 13, 2009
At the start of the month, I had the pleasure of attending and blogging for ad:tech Chicago. I thought I would re-share my notes from one of my favorite sessions of the conference. You can view all of the ad:tech Chicago coverage on the ad:tech blog.
“This is not the end of the newspaper business. It’s not the last chapter; it is merely Chapter 11.”
Fred Lebolt, president and publisher of (and prepare for an incredibly long title) Sun Times Newspaper Group, Suburban News Division and New Media Integration,…
