« Prev |
Main
| Next »
July 2008 Archives
10
Jul
Late last week, the
Internet Corporation for Assigned Names and Numbers (ICANN), the institution that sets the standards on which the web operates, announced that a limitless new array of domain extensions would soon be available. As the
New York Times put it, "Move over .com and .org. Get ready for a nearly infinite variety of new Web addresses ending in words like .perfume, .sports and .paris."
10
Jul
I spent the first half of my vacation reading about the history of microelectronics. (Silicon Valley history is a bit of a hobby of mine.)
Here, I want to focus on a particular lesson from
Broken Genius, a biography of
William Shockley — semiconductor pioneer, Nobel laureate, inventor of the transistor and, late in life, a staunch and highly controversial supporter of eugenics. His decision to pursue eugenics, having no training in genetics whatsoever, perhaps explains the title of the book.
11
Jul
Edelman alum
Morra Aarons has a
great piece in this morning's Guardian in which she suggests that U.S. politicians might have a thing two to learn about social media from their counterparts in the UK.
Her perspective is easy to understand.
Downing Street and the
Foreign Office now on Twitter, not to mention an MP or two. The leader of the Liberal Democrats, Nick Clegg, now has a
FriendFeed. Quite a few MPs
maintain blogs. And Tory leader David Cameron has received a lot of attention for his
WebCameron site.
But of course, the same can be said of politicians in the U.S. The State Department has an
official blog.
Congressman Culbertson regularly Twitters from the House floor. And
Senator Obama has changed American politics by mobilizing an online movement.
11
Jul
Digital tools of social media have lowered the barrier of entry in the publishing world and we are seeing more books being published as eBooks, many for free. EBooks are typically released as a PDF and available to download or print. Many bloggers see a short, free eBook as a great tool for establishing thought leadership. It allows people more space than a typical blog post, but has speed that traditional publishing lacks.
Here are five eBooks to check out:
15
Jul
A fellow German colleague from another international PR agency, Tapio Liller, today blogged some thoughts on his personal blog I like to share globally - they are worth it: What if we axed press releases altogether? | Open Source PR....
15
Jul
Last Friday, like about a million other people around the world, I waited in line for an iPhone 3G at my local Apple Store. You can see that when I finally made it to the promised land after five hours on line,
I was a happy camper.
16
Jul
Last week, I was IMing with our VP of Media Strategy, Libby Pigg, about what it means to be “in a relationship” on the Web. A lot of marketers measure the success of their social networking outreach by using a...
18
Jul
I hate speaking over the phone and yet I am addicted to my cell. I think my addiction started in 2003 when I spent a month in Korea. At that time we didn’t have many resources in Brazil. We were...
23
Jul
I recently returned from a magical three week holiday in Greece and Italy. The groups that provided services and tours concluded our experiences with a request for a review on TripAdvisor.com or a mention on travel forums. While much of...
23
Jul
At the start of the month, I enjoyed reading Steve’s Ad Age article about Digital Nomads. In his post, he said that as employees connected by technology and social networks, we’re becoming incredibly mobile. A few weeks later, I’m suddenly...
25
Jul
For many account teams, outreach to bloggers and other members of online communities continues to grow. Sometimes it can be hard to know where to go to start building a list to talk to. Should you try Google Blogsearch, BlogPulse or Technorati? Which will give you the best information and how can you find people writing about specific topics.
27
Jul
To round out this month's topic on mobile, I'd like to challenge the very term as being superfluous. When we talk about mobile, we inherently think about a specific point in time when we are 'away'. A point between A...
29
Jul
I am a mobile device enthusiast,
a proud minimalist and at times a
corporate web worker. That makes me a candidate for living in ATM mode - a way of operating that I imagine many of us will be emulating in the near future.
31
Jul
For it is part of my job to travel a lot in Europe and to work with our local digital experts, I learn a lot every week about online culture in countries I have never been to. Remember: There is...
Post Comment
Comments (0)
Blog Roll
Save on Del.icio.us
Digg this
Google Bookmarks
My Yahoo
Facebook
Posts