This month marks the beginning of a new experiment at Authenticities. Each month will have a new theme, much like a magazine, that all of the writers will address in one form or another.

To get things started, we will each be reviewing and recommending books during the month of June. After reading Love Is The Killer App by Time Sanders, I make a point of prescribing books to people like a doctor would prescribe medicine.

Each week Edelman Digital sends out an internal newsletter called the Friday5 and two past editions have been book recommendations. To get the month started, here are the five books we've recommended last summer. How many have you read?

1. Wikinomics by Don Tapscott and Anthony D. Williams is a terrific book that showcases why collaboration is the future of business and how the web is making it happen. Author Warren Bennis said, "Not only a superb book, but an essential one for anyone who wants to understand the major forces that will revolutionize the way organizations perform and the way they are led."

2. In Punk Marketing, authors Richard Laermer and Mark Simmons calls on each marketer to “Get Off Your Ass and Join the Revolution” and it is billed as “an indispensable guide for creative types and marketing zealots seeking to overthrow the remains of marketing as we know it.” Punk Marketing includes a manifesto and invites readers to write their own manifesto.

3. Explore the birth of the personal computer by reading Fire in the Valley by Paul Freiberger and Michael Swaine. It is an inspiring story of passionate and creative people who created the now ubiquitous personal computer. Remember, computing didn’t start in 1996.

4. One of the authors of The Cluetrain Manifesto, David Weinberger, brings us Everything is Miscellaneous. The author lamented that it was out of date before it went to press. The reviews paint a different picture and Terry Heaton said “I believe this is one of the most important books of the new age, because it so rationally explains the seeming irrationality of the chaos when the audience takes part in the process of information retrieval. It’s also a pretty threatening book, if you make your living in the world of ordered information.”

5. Finally, we are anxiously waiting for the arrival of Ambient Findability: What We Find Changes Who We Become by Peter Morville. The author begins by asking, “How do people find their way through an age of information overload? How can people combine streams of complex information to filter out only the parts they want? Why does it matter how information is structured when Google seems to magically bring up the right answer to people's questions?”

Keep coming back this month for reviews of books including Being Digital by Nicholas Negroponte, Uses of Argument by Stephen Toulmin, Thank You and You’re Welcome by Kanye West, Army of Davids: How Markets and Technology Empower Ordinary People to Beat Big Media, Big Government, and Other Goliaths by Glenn Reynolds, and Super Crunchers: Why Thinking-by-Numbers Is the New Way to Be Smart by Ian Ayres.