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February 2008 Archives
1
Feb
For the past five years, anyone in the communications business has been busy trying to identify and connect with the 10% of their stakeholders that my friend
Ed Keller and his co-author, Jon Berry call The Influentials. Their arguments make sense: if you engage those who do the influencing, it stands to reason that others will be influenced by what they have to say. Or does it?
Fast forward to last September...
5
Feb
The Dictionary program is perhaps the most useful (and overlooked) application that comes pre-installed on
most Macintosh or
Windows computers. For this trained scribe, the tool is more than just a way to look up words. It's actually my muse...
19
Feb
I was chatting with Adam Schokora from our Shanghai office over dinner last night. Seems we’re both Dead heads – folks a generation apart in age, yet we share a love for the Grateful Dead.
We pretty much agreed that most of the Dead’s studio work was uninspired; they came alive when they were on stage playing for their faithful. I probably saw somewhere between 50 – 75 shows. My first was in February 1974 at Winterland in San Francisco...
20
Feb
For the last two years, I've been part of Edelman's Digital Public Affairs group in Washington, DC. From that perch, my perspective has been understandably U.S.-centric. Recently, however, I joined Edelman's London office, and I anticipated that my perspective would change.
It has, but not in the way that I expected.
In the months leading up to my move across the pond, I spent a lot time in London talking with colleagues, clients and others about the state of social media in the UK. Universally, I was told that the UK is "behind" the U.S...
21
Feb
The Guardian
reports that UK traffic to the top three social media sites was all down in January for the first time on record. Traffic to Facebook and MySpace was down 5% for each site, while traffic to third ranked Bebo was down 2%. The Guardian's story was based on data from Nielsen Online.
Laying aside whether Nielsen's "panel" approach actually yields reliable data...
24
Feb
"Hey Gary: After a year of unanswered emails to the editor of the Portland, Maine, Press Herald pleading for better local reporting and editing...I started a blog a month ago…”
T.C. Munjoy, Pressing the Herald
ONE MORE BLOG IN THE WORLD is not the end of traditional journalism...
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