They say friendship is a two way street. During my time in Digital as part of Edelman’s Associate Enrichment Program, I learned that it indeed is. Throughout my rotation in Digital, I learned how to harness the qualities of a truly good friend through my client work. Because really, brands and their fan-base work much like a friendship.

But before we get into that, here’s the back-story on the Associate Enrichment Program. It is an 18 month long rotational program in which eight recent college graduates, including myself, were selected and hired at the Assistant Account E…