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Friday Five: What Facebook Page Changes Mean for your Brand

Yesterday, Facebook implemented the new page layout and features converting all brand pages to a new design previously rolled out for user profiles. There have been some important changes to the way a brand can now interact and present itself, so it is important to check your own brand page and adjust accordingly. While your brand may not be affected by all of the changes, you should be aware of five key updates. Let’s explore what these mean for your brand.

1. Administrator Display Feature

Page administrators can now be directly associated with brands they represent. For …

Confessions of a Social Media Rookie

 

Have you ever been asked in an interview, “Facebook or MySpace?”  Well, I had to explain during my interview with Phil Gomes, senior vice president for Edelman Digital, my many reasons for favoring Facebook.

And that is how my journey at Edelman Digital began nearly nine months ago. For the first six months, I worked on Edelman’s Social Media Belt System.  I contacted employees from our offices across the globe and helped create the content for the different belts.  I would go home and ask myself, “Did I really talk…

A World Without Social Media: A World More Social?

Can you even fathom? There would be no Twitter or Facebook feeds to check, no entering a coffee shop without having to check-in, no Mashable covering the latest and greatest social site. Now, I love social media as much as the next person, but when does it become overwhelming or an overkill? When did social media become purely about pushing information out from one stream to the next?

A couple weeks ago I was out with friends and the conversation stopped at a dead halt for everyone to check-in to their location on Foursquare. After they were checked-in and t…

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