Jacqueline Cooper | Edelman Digital

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Does a Social Business Always Deliver the Best Customer Engagement?

Posted February 8th, 2012
The Implications of Paywalls – Part 1: SEO & Social Sharing

Posted February 6th, 2012
Book Review: The Science of Social By Dr. Michael Wu From Lithium

Posted February 6th, 2012
Friday Five: The Web, Global Business, and International Governing Bodies – An Evaluation of Five Sites

Posted February 3rd, 2012
Writing Content for Search Engines

Posted February 2nd, 2012
Compelling Branded Content is not an Extended TVC

Posted February 2nd, 2012
12 Social Media Trends Australian Companies Should Look Out For This Year

Posted February 1st, 2012
Instagram: The Full Picture

Posted February 1st, 2012
An Influencer Approach to Stakeholder Engagement

Posted January 31st, 2012
Why Marketers Must Think in Verbs or Face Increasing Irrelevance

Posted January 30th, 2012

A New Approach to Advertising – Social Gaming

July 30, 2010

Posted by Jacqueline Cooper

Edelman, London

Follow on Twitter @jacqui_fleming

Originally posted on The Naked Pheasant.

Zynga, the fast-growing maker of Facebook games like FarmVille and Mafia Wars, has been