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Health Digital Check-Up: Gadgets to Gauge your Health

From pocket ultrasound devices to geo-tracking digital first aid kits, do-it-yourself consumer medical devices are becoming more sophisticated, real-time and universally compatible. It is estimated that in the United States alone, revenue from digital health technology and services will exceed $5.7 billion in 2015, compared with $1.7 billion in 2010, according to a report released in February by Park Associates. Apps will no doubt account for a huge portion of this, but health devices can actually extend the capabilities of apps, and in many cases, collect more detailed and pers…

Tweeting with Purpose

We all know teens are fanatically using social media to gossip, flirt and tease – this is no revelation. What has received less widespread acknowledgement however, is how teens are harnessing the web to rally around charitable causes and drive political activism movements.

A World Vision study released in February shows that there are misconceptions about teens’ priorities and online activities, as almost half of all teens are becoming more cause-oriented through social networking. A study in 2010 also shows that parents underestimate their children’s charitable nature …

Health Digital Check-Up: Second Life, Second Coming?

To outsiders, Second Life seems like virtual huddle for cult creeps, the socially inept, or the fantasy obsessed. But before you write it off completely, this edition of HDCU will give you a download on how Second Life has, and can be, used effectively in the health field.

To jog your memory, Second Life is a virtual world that was launched in 2003 by Linden Lab in California. Members create virtual identities in the form of an avatar and become a resident in an online population of 18.5M. Avatars can go shopping for virtual items (using real money that is conv…

Health Digital Check-Up: EMRs/EHRs and Meaningful Use

In June, we discussed Electronic Health/Medical Records (EMRs or EHRs) and concerns relating to privacy infringement, IT security and low adoption rates. Since then, the EMR/EHR debate has taken a prominent position in the political and legislative arena as regulators attempt to pin down what constitutes the ‘meaningful use’ of EMRs/EHRs. Some argue that the government is intervening excessively on the private sector and that the political rhetoric is stifling progress. Let’s be frank – the healthcare industry does not have the best track record when it comes to he…

Health Digital Check-Up: The Breakdown on Unbranded Sites

While the ambiguous regulatory environment has generally stymied online communications for the healthcare industry, unbranded disease education websites have provided an opportunity to maximize reach, engagement and innovation of online initiatives without contravening existing FDA regulations.

As evidenced by recent warning letters issued to pharmaceutical companies about unbranded websites, in the eyes of DDMAC, the distinction between branded and unbranded is increasingly blurred. Unbranded activities and any unbranded site that has “perceptual similarityâ…

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