There’s no doubt that 2010 has been a huge year for location-based services. Although consumer adoption is still relatively low, the growing popularity of apps like Foursquare along with the launch of Facebook Places signals that location services are on track to hit mainstream awareness and usage.

I find these services fascinating because they bridge the digital world with the physical world and are about exploring cities and meeting up with friends. It’s also exciting to see the innovation that’s happening daily in this space and how brands are testing …