Julia Child’s Boeuf Bourguignon in 140 characters- the length of an average sentence and a half. More recognizably, the maximum length of a single tweet. For scale, that’s a feast for six communicated in less than 10 seconds of reading. Thus, the scene is set for a book that has the curiosities of the digital food world peaked- Eat Tweet by Maureen Evans.
Frank Bruni, celebrated…
The ability to check-in on location-based services anywhere under the sun means that there are a number of ways to possibly work in a relation to other issues or industries. This naturally could include health care, fitness, nutrition or wellness. The Check-Up has been ranting on this topic for some time, dating back to early summer when we first pointed out that there is an unexplored opportunity for healthcare facilities to tap into the power of…
Originally posted on Logic+Emotion.
When most people talk about the idea of being a “social business” the emphasis is usually placed on the emergent behaviors of all stakeholders which point to working, playing and doing business in a more social way. For example, we’ve looked to technologies like Yammer which promised to connect…
Have you ever seen #Cmgrchat or #journchat in your Twitter stream, but you weren’t sure what they meant? These are Twitter chats, or conversations that happen within the social media community at designated times each week or month. These chats are typically focused on specific topics and will often feature a moderator who…
On the heels of the biggest nutrition conference of the calendar year, the ADA’s Food and Nutrition Conference & Expo (FNCE for short), we’re keeping a close eye on two mobile apps poised to make a big difference in helping consumers regulate the right choices for their diets- before they even get to the grocery store register.
In the last few weeks, both ShopWell and Fooducate have released…
Originally posted on Advertising Age.
All of the social media hype has, to some degree, diverted attention from the bigger storyline to emerge over the last few years – the meteoric rise of long-form, streaming video viewing.
Unlike Twitter and YouTube, which propelled ordinary geeks and moms to cult-like status, the Hollywood content community here has been the runaway winner….
“I want it future-proofed.” Nobody can predict the future unless they own a crystal ball that actually works. Nevertheless we like to have a go. We’ve examined five potential trends that are advancing healthcare today and shaping what it might look tomorrow.
Last week, Eric Tatro broke down the far reaching future of what…
On Tuesday, November 2nd, Edelman Toronto and McCarthy Tétrault (client), one of Canada’s leading national law firms, brought together over 100 marketing and legal professionals to the Toronto Social Media Summit. Building on the success of the Social Media Summit hosted in Montreal earlier this May, this 2nd edition focused on…
On the heels of yesterday’s global release of Edelman’s 2010 goodpurpose study, we wanted to share a few powerful examples of Social Purpose Purveyors who are using the Web to create and coordinate a means of addressing some of the most pressing issues in our world. Armed with a unique idea to address these issues and empowered by the web to spread their call-to-action…
The last few years have seen major changes to the average dining experience. Where once, a phoned reservation and the meal itself were lone components, a typical dinner out in 2010 could easily see itself on the following timeline:
Make reservations using a third party gateway like OpenTable
Arrive at restaurant and check-in to a geo-social site like Foursquare
Snap a photo once the food arrives to upload to sites like
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