Yesterday, we hosted a great event at Gueros Taco Bar in Austin with Richard Binhammer of Dell and our sponsor BlackBerry (client). Our intention with Allhat 2 was to deliver an even better experience than the first one. SXSW can be an exhausting ordeal filled with crowded events, parties and networking. This year we were fortunate to have ideal outdoor weather and with the addition of some authentic music, we provided a memorable backdrop to some quality…
Allhat 2: Return Of The Cattle
March 15, 2010
Brackets With Benefits
March 15, 2010
Dan Morrison is on a mission to change the world. More accurately, he’s on a mission to get others to help him change the world. He started Citizen Effect last fall to give everyday people the tools and networks they need to work directly with, and make a difference in communities around the world. He calls those who engage citizen philanthropists. We’ve taken on four projects at Edelman, and if you you follow me on Twitter, you’ll know that I’m an active…
Don't Call Me Mommy (Unless I Birthed You)
March 13, 2010
At Edelman, we receive a lot of pitches from bloggers looking to connect with the brands we represent. With some bloggers now making six figures from their blogs, this isn’t going to stop anytime soon, and it’s no surprise that there are now multiple conferences focused on the business of turning blogs profitable.
An article by Jennifer Mendelsohn in tomorrow’s New York Times Style Section (posted online today) profiles Bloggy Boot Camp, a professional blogging seminar targeted…
Playing Foursquare With Dennis Of Foursquare
March 13, 2010
Earlier today a group of Foursquare employees gathered outside the Austin Convention Center to start an impromptu game of real foursquare. I tried my best to become “king”, but I quickly realized I’m not as talented as I was in fourth grade. I was able to talk to Foursquare co-founder Dennis Crowley while he was on a break from playing. Watch the video where we discuss the 1 year Foursquare birthday celebration, his badge/check-in status, and his favorite social media tools.
Quick Hits: March 13
March 13, 2010
As SXSW begins, the ‘big news’ in social media will feature the latest and greatest developments for location based tools like Foursquare, Gowalla and Plancast. Twitter ‘exploded’ at SXSW a few years ago and Foursquare began to bubble in 2009. We calmly await to see who the next “darling” will be this year! Translation: checking our Twitter streams like mad to see what SXSW people are talking about.
Facebook…
Hoedown At The Driskill
March 12, 2010
Evidently, what happens in Austin, doesn’t always stay there. Thanks to applications such as Foursquare which notifies you about local trending locations, a small mob of SXSW attendees descended upon the Driskill Hotel. Once we were there we noticed a small crowd around some impromptu square dancers. The scene at SXSW is what you would expect—brainfood by day and numerous tweet-ups and parties by night.
CoTweet Heats Up At SXSW
March 12, 2010
It’s only day one of SXSW interactive in Austin, Texas and things are already heating up…literally. At 5:00 today the fire alarms in the Austin Convention Center went off and everyone was evacuated. Fire alarms aside the networking still continued. We spoke with Jesse Engle, Co-Founder and CEO of CoTweet (a twitter management system) about their recent acquisition.
Friday Five: Folks To Follow At SXSW
March 12, 2010
This week’s installment is a list of Edelman “tour guides” whose tweets will deliver the latest news from Austin. Check back here for the latest in long form (i.e.: 140 characters or more). You can also keep track of the conference conversation by watching the #SXSW hashtag.
Rick Murray
Rick is the global leader for Edelman Digital and has the perspective to match. You can read his POV on attending the conference…
Digital Lab Notes: How Google Approaches Social Media As A Team Sport
March 11, 2010
Another month, another visit to Silicon Valley – my home away from home – and, with it, another visit to the Googleplex in search of insights. This time I chatted with Karen Wickre, who oversees Google’s growing armada of blogs and Twitter embassies.
Google, perhaps more than any other company, has a culture of openness. Often a company’s culture shapes its communications strategy. And that’s certainly the case with Google. So social…
Passion: The Renewable Energy
March 11, 2010
Yesterday, David Armano asked us all why we make the annual pilgrimage to Austin for #SXSW.
No doubt, he’ll get a wide range of responses from “the parties,” to “networking,” to “get me the hell out of winter.”
This is only my second South by, but I can’t see missing another one anytime soon. And here’s why:
- The vibe is amazing. Austin sets the tone. Yes, it’s weird, and that’s a GREAT thing.
-…
